Global Journal of Economics and Business

Related Articles ( Sudanese Commercial Banks )

The Relationship Between Customer's Knowledge and Customer's Loyalty of Sudanese Commercial Banks

Babiker Alissa the Khalifa

This study aimed to identify the relationship between customer's knowledge and customer's loyalty of Sudanese commercial banks. The study was applied on arandom sample of400 clients dealing with commercial banks. Statistical tests such as regression analysis and correlation were utilized in the process ...

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The Impact of Using Non-Financial Performance Indicators on Enhancing the Competitive Advantage of Sudanese Commercial Banks (A Field Study on Commercial Banks in the Red Sea State)

Mohammed Al-Hassan Sharef Mohammed , Abdelgfar Abdallah Ali , Mohammed Al-Amin Mahmoud Abdullah

Objectives: The study aimed to identify the extent to which the use of non-financial performance indicators influences the enhancement and improvement of the competitive advantage of Sudanese commercial banks through a field study conducted on a number of commercial banks in the Red Sea State. Methods: ...

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